The Outcome
Fife Chamber’s new website has completely modernised how they connect with their members and present themselves online. The new design is clean, professional, and much easier to use. It gives the team full control over updates while providing members with a smooth, engaging experience.
The Chamber’s staff can now manage content, update events, and share news in minutes. Members can access information more easily, interact with key initiatives, and stay connected with the local business community.
Since launch, the feedback has been fantastic. Members appreciate how simple the site is to use, and the team has seen a noticeable improvement in engagement. The refreshed design, combined with better functionality, gives the Chamber a strong foundation for future growth.
The Brief
Fife Chamber plays an important role in supporting local businesses through networking, advocacy, and events. They needed a website that reflected their energy, professionalism, and modern approach to business engagement.
The previous website was outdated and difficult to maintain. It didn’t match their evolving brand or allow the flexibility needed to manage a busy schedule of events, news, and membership updates.
On top of that, their existing CRM system, Rubi CRM, was limiting how they could interact with members. They needed a platform that worked smoothly with their CRM and gave members a more interactive online experience.
Key requirements
What we did
We started by designing a new website structure focused on clarity, ease of navigation, and engagement. The goal was to make it simple for both members and staff to find what they need.
Using Craft CMS, we built a flexible and powerful website that the Chamber team can update without technical help. News, events, and member information can now be managed in-house, saving time and keeping the site current.
We also worked on integrating Rubi CRM to ensure that member data, events, and communications all flow smoothly between systems. This connection allows members to log in, view opportunities, and engage with the Chamber more easily than before.
Visually, the website now feels modern and confident. We refreshed the Chamber’s branding with a cleaner logo and an updated colour palette that reflects their forward-thinking identity. The new design supports their role as a trusted voice for the business community while giving the site a more contemporary edge.