Let Inspire help get more from Facebook, Twitter & LinkedIn
Most of us think of Facebook as a place to organise our social lives and connect with far-away friends. But more and more canny businesses are opting to use social networks to promote their businesses. Facebook alone has over 1.59 Billion users monthly, and at the end of December 2015, more than 50 million of them were businesses. It has more daily traffic than Google, and is where more and more of us – and that means potential customers too – are spending our time.
We can help you establish a presence on Facebook with a dedicated page for your business; we can work with you to make the most of their tools for business users. We can also help you establish networks and gain referrals to build a word-of-mouth buzz around your business.
The benefits of working with Facebook, Twitter, and other similar sites are that it allows your business to connect with customers in ‘real time’. If Ford used Facebook to launch its latest car, you can use it to make special offers, limited-time specials or announce last-minute changes in availability. We can also keep our graphic designers busy by posting 3D demonstrations of your products on YouTube, or embed widgets into your website to encourage visitors to join your network.
Not convinced about social media? Join us on our Facebook page and see how we make it work for ourselves. You can also read this article, written by Inspire’s David Dwyer for Johnston Carmichael CA, Scotland’s largest Independent Chartered Accountants, on Harnessing Social Media.
Unlike many web design or marketing agencies, we do not run automated software and send you out a long technical Website Review Report on what you or indeed your last developer have missed.
We recognise that the web is evolving at a tremendous pace, one real month is equal to one web year, so what was delivered just a few years ago, may very well be looking tired and dated.
At the four BNI Groups we are members of, we are fully signed up to Givers Gain and offer referral clients 20 minutes of our consultancy time (at no charge).
We cover a range of areas such as "What is the objective of your website?"; "What is your business model?"; "Who is your audience?"; then we can cover User eXperience; Usability; Site Analytics; Search Engine Optimisation (On-Site).
We know the value of both your and our time but we also know that we're keen to build relationships and this approach is the first building block in establishing that mutual trust and respect.