Spread across disciplines, our team unite to create perfect solutions
When you choose Inspire for your web development, project management or outsourcing, you’ll be choosing to work with some of the best in the business. All our team members – director, staff or freelance – share our vision of a truly client-led business and commitment to strict PRINCE2 Project-Management guidelines.
“The web is evolving at a phenomenal pace, with one real month equal to one web year. The capability of what businesses can do on the web is expanding at a tremendous rate. The best way for us to provide our clients with great advice is to invest our time in understanding what is coming next and position our clients to take advantage of this.” - David Dwyer, Managing Director"
Our Core Team
David’s role within Inspire is to drive the business forward. Apart from a Tuesday morning networking @BNICarnegie he is normally found managing client projects, attending conferences/seminars or writing web articles.
He has a unique background, with nine years’ experience in a range of web and IT roles plus seven years in sales and marketing in a blue-chip FMCG company. Prior to his MSc and co-founding Inspire, David worked for Scottish Brewers, now Heineken UK, and was for over seven years a successful sales manager. He also worked across the IT and project management functions for Norwich Union, Aviva and RAC-Auto Windscreens, delivering projects in a range of sizes.
David’s academic and professional qualifications include a BA (Hons) in Business Economics (Personnel) from the University of Paisley, an MSc in Information Technology (Systems) from Heriot-Watt University and PRINCE2 Practitioner-level certification. He is also an active member of the British Computer Society.
Martin J SmithHead Of Development
Martin has a lot of Business Analysis experience so is often involved early in our larger projects to make sure all requirements are fully explored and documented up front. He then sees them all the way through our development process to launch and provides ongoing support.
He manages a team of developers and account managers, working closely with them to ensure that clients' websites exceed their expectations and are delivered on schedule.
Martin has an MSc Information Technology and a BAcc (Hons) Accountancy.
In his spare time Martin is currently spending too much time planning some home improvements and chasing after his slightly mad cat. He also enjoys playing poker when he gets a chance.
Matthew McDonoughHead Of Marketing
Matthew is Inspire's Head Of Marketing who has experience coordinating marketing activities in Europe and beyond.
As you can expect, Matthew's role is multitudinous, in that he is tasked with supporting the formulation of the digital strategy, its implentation for clients and the management of our marketing team.
Out of office hours Matthew is a very active outdoors person, spending his time mountain biking, snowboarding and climbing, amongst other sports. He advocates healthy living, and firmly believes life begins after your cup of tea in the morning.
Janet looks after all our own Marketing and also advises and supports clients with their Content Marketing. She assists our clients with a range of practical strategies and solutions that won’t burst the piggy bank. Janet’s down to earth approach is suited to all types of business.
If it’s help you need with finding new clients and new markets, as well as resurrecting old ones, Janet is on hand. Janet blends Content, Digital and Traditional marketing channels to provide the routes to business growth and success. She is also involved with overall business development and has been and continues to work on systems to improve internal efficiency
Janet spends her spare time walking Baxter, her terrier dog who is most of the time well behaved but when he's naughty he excels. She enjoys travels in her campervan and relaxing with a good book and a wee G&T.
Fraser CairnsDigital Marketing Executive
Fraser is one of our Digital Marketing Executives at Inspire who gained experience coordinating marketing activities for Struan Motors before joining our team.
He graduated from Abertay University in 2015 with a BA Hons (2.1) in Media, Culture & Society before moving on to complete his Masters in Digital Marketing at the University of the West of Scotland.
Fraser was previously involved in social media and Google Ads, and is now expanding on his knowledge of Digital in the world of SEO.
Fraser never gets bored at Inspire. Every day brings something new and varied: he may manage clients' local SEO, Meta Data, client website edits, the list goes on...
In his spare time Fraser enjoys going to the football. When he isn’t at the game, it is likely that he is discussing it on forums, social media or creating football-themed bobble hats for his own ecommerce website.
Ashwin BakerDigital Marketing Modern Apprentice
Unlike many web design or marketing agencies, we do not run automated software and send you out a long technical Website Review Report on what you or indeed your last developer have missed.
We recognise that the web is evolving at a tremendous pace, one real month is equal to one web year, so what was delivered just a few years ago, may very well be looking tired and dated.
At the four BNI Groups we are members of, we are fully signed up to Givers Gain and offer referral clients 20 minutes of our consultancy time (at no charge).
We cover a range of areas such as "What is the objective of your website?"; "What is your business model?"; "Who is your audience?"; then we can cover User eXperience; Usability; Site Analytics; Search Engine Optimisation (On-Site).
We know the value of both your and our time but we also know that we're keen to build relationships and this approach is the first building block in establishing that mutual trust and respect.